Our Mission is to provide quality training and to be

a unified voice for the Affordable Housing Industry.

Board of Directors

    • President
      Bobby Griffith - JL Gray
    • Treasurer
      Jack MacGillivray - Monarch Properties
    • Secretary
      Jeff Carnell - Medlock Southwest Management Corporation
    • Management Chair
      Scot Fishburn - JL Gray
    • Developmant Co-chairs
      Jeff Curry - JL Gray
      Michelle Den Bleyker
    • Directors
      Chris Stanley - Monarch Properties
      Kaye Medlock  - Medlock Southwest Management Corporation
      Rose Silva-Smith - YES Housing
      Mercy Castillo
    • Communications Director
      Lori Varnell
       - JL Gray
    • Conference Coordinator
      Deana Kirby
       - JL Gray
    • AANM Liaison
      Kelle Senye
    • USDA Liaison
      Cindy Jackson
    • HUD Liaison
      Gloria Garcia
    • MFA Liaison
      Debbie Davis
    • Vendor Repsentatives
      Charlie Waits - GHEIS
      Jeff Thomas - HD Supply
      Danny Lilly - Dunn-Edwards
      Matt Naughton - ICAST

Southwest Affordable Housing Group


October 16, 2012

Anne Sadovsky
C.S.P. Certified Speaking Professional
The National Speakers Association
Selling to and Retaining the Renter of the 21st Century
October 16, 2012
8:00 a.m. Registration
8:30 a.m. - 3:30 p.m. - Training - Lunch Provided

Anne's Bio
Agenda and Registration

Leasing Seminar - "Selling to and Retaining the Renter of the 21st Century"

Buyers are buying differently, however many of us are still trying to sell the same old way! Customers are tired of paying for less than perfect service…This session is a wakeup call…Maybe it is time to ask yourself some tough questions;

You will learn:

ü To understand your strengths and where you need to improve

ü Prospecting…not your usual program

ü How to leverage relationships

ü The power in numbers

ü Closing the sale

ü How to adjust your attitude, your likeability, your mind set

ü How to deal with customers objections to price and asking for deals

ü The power of empathy

ü Creating urgency

ü Use what is happening NOW

ü News you can use to increase the bottom line

ü How to create a resident retention plan

ü Why customers go away

ü How to write resident correspondence / renewal letters

ü How to deal with nice people in not so nice circumstances

ü Why resident retention is CUSTOMER SERVICE.

ü How to pocket an extra $50,000 by keeping your residents for years

Hyatt Regency Hotel
330 Tijeras Avenue NW
Albuquerque, NM 87102

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